While attending the VREF Conference on Urban Freight 2016 in Sweden, Alison Conway, Assistant Professor, The City College of New York, was interviewed by a representative of Chalmers University of Technology. Using the city streets of Gothenburg as a back drop, Professor Conway pointed out urban freight challenges and site specific solutions that she observed in regards to safety, parking and congestion. The Volvo Research & Educational Foundations (VREF) supports the research efforts of the MetroFreight Center of Excellence.